Being the best means taking cues from the best. When it comes to membership sites, thebest include such big shots as Monster. com, classmates. com, YouTube, MySpace and more. Here are 5 secrets of the big boys and how you can use them to launch your membershipsite. 1. Successful membership sites have a specific niche with a demand for their products andinformation. Think about classmates. com. What a fantastic niche! Imagine fitting the need ofmillions of people that want to connect to their old classmates, or are simply curious to seewhat everybody is up to. What is your niche? Even if it isn’t a niche that will reach millions,the tighter your niche, the more money there is to be made. 2. Successful membership sites know the value of maximizing their revenue by offeringmultiple revenue streams including:• Affiliate Programs• Advertising• Information productsMonster. com is a website that makes fantastic use of their market’s needs by offeringrelocation services, job counseling, resume and cover letter services, education tools, andeven money management tools. They also make money with advertisers and partner/affiliateprograms. Follow the same money making strategies and you’ll be sitting pretty. 3. Successful membership sites realize the importance of building your brand and increasingexposure to your site• Logo• Slogan• Repetitive design elementsYouTube has to be one of the most recognizable membership site logos around. Whetheryou see it from a distance on the side of a bus or at the top of a webpage, it’s instantlyrecognizable because it is simple, clear, and consistent. Three easy rules to follow whenyou’re designing your own logo and slogan. 4. Successful membership sites are successful at generating traffic via various techniquesincluding:• SEO• Content• Linking• Careful choice of keywords• Press releasesWeight Watchers and Elance are two membership sites that have capitalized on the power ofkeywords, word of mouth advertising, and valuable content. Whether you’re searching forrecipes, success stories, or even fitness advice, Weight Watchers has content on the subject. Elance operates a little bit differently, they’ve harnessed the power of the keyword “freelance”to make millions. Use these strategies to drive traffic to your membership site and success is virtuallyguaranteed. 5. Successful membership sites realize the value of keeping your members happy byoffering:• Articles• Trainings• Product reviews• Guest interviews• Content from other sites• Free products to download• Active forums. • Regular e-mail contact• Polls and surveys. Pick any major membership website and take a look at the benefits they provide to theirmembers. Monster offers a full range of services from education to relocation. WeightWatchers offers recipes, menu planning, and support for people with weight loss goals. EHarmony offers a bookstore, advice, and even parenting tips – that’s really jumping the gunbut it works for them. Give your members what they want and then go the extra step, give them what they don’tknow they want – yet. From The Desk Of,Bob Morfordwww. compusewer. info Article & Ebook Depositorywww. compuhosting1. com Free and Paid websites starting at $2/monthly
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